MacDonalds Fast Food
in Nursery Schools?
Our nursery has a white board that they fill in every day, so that when parents go in they can see what the kids have planned for the day, or what they’ve been doing. Last week I wandered in to pick up my son and saw on the noticeboard – ‘McDonalds!’
I thought, surely that couldn’t mean what I think it means, and asked at reception. She confirmed that in the nursery school, (where my son will be going in a month or so) they had indeed had done an activity where they were all given a burger in a bun, and it had been wrapped in McDonalds packaging. I said I wasn’t particularly happy about that and the receptionist defended the activity by saying that McDonalds hadn’t actually asked if they could do this activity, the nursery had approached them independently. I commented that it must be a dream come true for MacDonalds as they are known for actively targetting children, especially pre-school children.
After the receptionist looked at me like I was mad, I went to pick up Sausage. There I asked about 6 nursery staff who were on duty what they though of the activity. They all said ‘It’s just a treat’ and didn’t seem to think anything was wrong with inviting a fast food company in to a nursery. I mean, I could have almost understood it, if they’d simply packaged the food in greaseproof paper or something similar, but to actually use McDonald branded paper is just blatant advertising – and it’s not advertising a product I want my kids to relate to really.
I do take my children to McDonalds every now and then, although I have to admit Horace is the one who usually instigates it. I’m not averse to taking them every now and then because it’s ok in moderation I suppose, along with sweets and fizzy pop. I’m not a Hitler type who flatly refuses to give my children anything other than organic, free-range, tree-hugging, green, environmentally friendly foodstuffs. I just try my best to give them healthy food as much as I can, and if I decide to take them to Mcdonalds every couple of months, that’s my choice – I don’t believe that it’s a choice that nursery can make on my behalf.
With all the current problems with obesity in this country, I am absolutely amazed and quietly very angry that my nursery has encouraged this very insideous company into their domain. I know they’re not eating chips and burgers every lunch time, and it’s a one off – but it’s the principle of the matter.
I know not everyone is aware of the issues that have surrounded McDonalds and their marketing campaigns over the last ten years or so, but I think anyone who works with children and their accompanying health issues, should be. It beggars belief that I was met with blank expressions and empty excuses when I challenged their fast-food activity.
I’m going to fill in an official complaints form, but I’d be very interested to find out other parent’s opinions before I do so. Any comments, suggestions or thoughts will be noted and if necessary shared with the nursery (with your permission of course).
Surely this sort of thing just can’t be encouraged can it? Or am I being an over-the-top mum again (kids with guns revisited!).