The Light Direction – Brand Buzzing!


The Light Direction

Brand Buzzing!

(I seem to be buzzing a lot at the moment, please excuse me!)

I’ve been approached by The Light Direction which is a company that specializes in ‘brand buzzing’ – ie, they help businesses work out where they are, and where they want to be, and of course how to get there!

In this instance they’re looking to work with cupcake businesses and are able to provide free novel pr & sales opportunities for UK cupcake businesses – so if you’re in the cupcake line of work, you might want to contact them?  And if you’re nothing to do with cupcakes, you might simply just want to wander down the local bakery and grab a bun / cupcake / whatever they’re called and surrender to subliminal advertising.

The Light Direction and Ces Creatively have come up with, quite literally, a very novel approach to marketing.  Through a set of short stories, they use your brand and intertwine it within the plot, whilst marketing the books and of course your business.  So, apparently,  they’ll be a good read, and an excellent way to get your Cupcake making name ‘out there’ in an original and interesting way.

If you’d like to find out more, you can visit their website which is HERE, or you can contact Ces on Twitter under the username @Ces_Creatively.

Disclaimer:  I have received absolutely nothing in return for this blog, I simply think that this is an ingenious form of advertising that shows original thought and it might actually work really well for the right business.  I have no knowledge of how effective this advertising method might be, and take no responsibility for any business who chooses to take up this offer.

PS.  **Does anyone know how I can use WordPress to add this to my brand spanking new, completely empty Reviews page?  For the life of me I can’t work out how to shift this off this main page**  (Swears uncontrollably and slams keyboard around)

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One response to “The Light Direction – Brand Buzzing!

  1. brinkofbedlam is very interesting. Thanks for sharing.

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